Lighting the Way: 100 Years

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84% of American consumers check online before they make any purchases (Retail Association, 2009)
85% of all Americans prefer to do business with a BBB Accredited Business. (Princeton, 2007)
30% of consumers said the BBB was the "first site they thought of when thinking about business reviews and ratings" (A&U Study, 2011)

Being accredited with the BBB confirms the policies that we practice daily as a business - integrity, honesty and trust.

Creative Water Solutions, LLC
Plymouth, MN 

Consumers state the most important qualities needed to trust a business are honesty and ethics. Business leaders have worked hard to build their reputation as trustworthy companies, and BBB Accreditation is one of the best ways to help them demonstrate their strong business ethics and integrity in the marketplace. For almost a century the BBB has worked towards "advancing marketplace trust" and promoting a positive business environment of self-regulation in which buyers and sellers can trust one another.

Benefits of BBB Accreditation:

BBB Business Reviews
A company's BBB Business Review, which is search engine optimized, is available free to consumers 24/7 on BBB.org. Businesses can include photos and videos of their work, along with additional information about their company. Businesses can also track how many consumers have checked their Business Review - and from anywhere!

Signs of Trust: BBB Brand
Consumers recognize and trust the BBB brand. As e-commerce continues to change the way companies do business, placing the BBBOnLine logo on their website instills consumer trust in their company. The BBBOnLine logo is a live link to a business's Business Review on bbb.org.

Leads to an inbox
Businesses can receive project inquires and leads from consumers looking to do business - right to their email!

Dispute Resolution
Businesses extend their customer care and service by using the BBB's pre-complaint, mediation, and arbitration services to resolve consumer issues at no additional cost.

BBB Online Directory
Businesses stand out in our special BBB online directory, where consumers search for reputable companies by industry, product, or service.

Business Networking & Education Events
Business owners, executives, and employees network and learn at our Accredited Business-only events.

Our Accredited Business in 2010

• 6,300 Accredited Businesses
• 1,059 New Accredited Businesses